Digital marketing is here to stay, transforming everything from AI to analytics. At Marian University, the digital marketing specialization gives you the skills to shape the next wave—using social media, websites, AI, and data-driven strategies to reach people everywhere.
Get ready to make an impact and have employers ask you how to stay relevant in this fast-moving, digital-first world.
Customize your degree with a specialization in digital marketing
With our digital marketing specialization, you’ll master the tools that drive modern marketing- SEO, social, video, analytics, AI- and apply them from day one. You’ll focus on:
- Online advertising, social media management, search engine optimization, and web analytics
- Video production, photography, and graphic design
- Fully synchronized platforms, databases, and tools for customer targeting, segmentation, and relationship management
- Legal, ethical, and privacy issues related to digital advertising and social media marketing
- Joining Marian’s award-winning student organizations like the American Marketing Association (AMA) student chapter.