Why you should study business analytics at Marian University
As a business analytics major, you’ll develop the technical, analytical, and communication skills needed to thrive in today’s data-driven economy. You’ll learn how to gather, interpret, and apply data to solve complex business challenges, improve performance, and uncover strategic opportunities.
What makes Marian’s Business Analytics program stand out?
- 100% internship placement: Every business analytics student gains real experience before graduation.
- TechPoint Xternship: Apply for a competitive paid internship with housing in Indianapolis through TechPoint. Work with industry leaders like:
- Salesforce
- Eli Lilly
- Genesys
- Cummins
- OneAmerica
- Raytheon Technologies
- Anthem
- KAR Global
Graduate dual-credit option: Complete 20% of your MBA during your senior year through our partnership with Creighton University, taking two online graduate business courses for dual credit.
What you’ll learn
To earn the 128-credit B.S. in Business Analytics, you’ll complete Marian’s general education curriculum, a business core, and major-specific courses such as:
- AIM 123: Business Analytics I
- AIM 223: Database Management Systems
- AIM 320: Business Decision Making
- AIM 323: Business Analytics II
- AIM 423: Business Analytics III
- CST 150: Introduction to Programming
- MGT 330: Project Management
- MKT 344: Marketing Research
- MKT 374: Sales Technology
- MGT 350: Operations Management
For full details, view the Undergraduate Course Catalog or download the sample four-year plan and checklist.
Careers in business analytics
According to the U.S. Bureau of Labor Statistics (BLS), careers in business analytics continue to grow in every industry. Graduates often pursue roles such as:
- Database administrator
- Information systems manager
- Management analyst
- Market research analyst
- Information security analyst