Professional Selling Specialization

Sales is an excellent choice for anyone interested in launching their business career. Sales professionals are in great demand and companies find it challenging to recruit qualified candidates.

Professional selling utilizes skills in persuasive communication, time management, building trust, and the use of all types of digital technology.

The Sales Education Foundation provides the following data to support that a university sales education also provides an excellent return on investment.

• The average entry level salary for technical sales reps is over $60,000 per year
• Students in sales programs report multiple job offers BEFORE graduation
• Sales graduates report their career satisfaction at over 77%, and ramp up 50% faster than their non-sales educated peers.

What makes professional selling at Marian different?

The Byrum School of Business offers a specialization in professional selling that combines the latest in sales theory with hands-on practice to ensure you gain these necessary skills. Our program is distinguished by the following characteristics.

• Our state of the art sales lab with sophistical digital video equipment for role plays, competitions, and interviews
• Four rooms with flat screen technology for practicing sales pitches
• An internal Byrum School of Business Sales Competition each fall for all students in the beginning sales course
• External competition opportunities for students completing the specialization.
• Many awards and honors for student teams and individuals at regional and national sales competitions
• Regular interaction and coaching from sales professionals from the top companies in Indiana and beyond
• Since its launch, we have been named a top sales school every year by the Sales Education Foundation
  

What will you study?

You will complete coursework that focuses on building core selling skills while learning the sales process and navigating professional selling career opportunities in various industries. You will build skills in business development, account management, sales presentations, negotiation, digital selling technology, ethical selling principles, and more.

Marian University’s 12-credit professional selling specialization will provide you with the knowledge and skills you need for professional success by completing courses such as:

• MKT 240: Principles of Marketing
• MKT342: Selling and Sales Management
• MKT374: Sales Technology and Analytics
• MKT442: Advanced Professional Selling
• MKT444: Negotiation

You’ll work closely with your academic advisor to choose courses that are a good fit with your personal and professional goals.

Our location in Indianapolis provides many opportunities for sales internships and frequent engagement with some of the top technology, life sciences, and logistics companies in the country.